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Naturally Boosted Pink Lipstick with ChromaPur™ CV7

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ChromaPur CV7 provides the perfect pop of colour in this bold pink lipstick. This 100% natural, readily biodegradable cellulose powder offers a direct sensory equivalent for Nylon-12, and is able to enhance pay-off, coverage and colour intensity in lipsticks. This formulation is included in the ChromaPur CV demonstration kit, where it can be compared to a control formulation to showcase the performance benefits offered by including ChromaPur CV7 in lipstick formulations.

Formulation details

Category/Applications

  • Colour cosmetics - Lip

Phase type

  • Single phase

Textures

  • Smooth

Formats

  • Stick

Transparency

  • Opaque

Concepts

  • Green / sustainable / biobased / natural

Consumer benefit

  • Moisturising

Laboratory

  • USA

Products included in this formulation

Featured

ChromaPur™ CV7

ChromaPur CV7 can be used to boost colour intensity, coverage, and payoff, or to give anhydrous formulas a soft focus effect, visually blur skin’s texture. This 100% natural and upcycled cellulose...
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Beauty and Personal Care at Croda showing girl with healthy hair and skin

Crodamol™ GTCC

Low colour, low odour, constant quality, medium chain triglyceride oil. RSPO Mass Balance grades available.
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Beauty and Personal Care at Croda showing girl with healthy hair and skin

Crodamol™ PTIS

Rich, non-comedogenic emollient imparting a soft cushiony feel to the skin. Low spreading capacity and high viscosity. Water repellent. Excellent wetting agent for pigments and UV filters. Good...
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Featured

Cromollient™ DP3A

Rich emollient and skin care delivery system
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Seatons Carnauba Wax

Carnauba wax is a prominent ingredient in personal care formulations including lipsticks, eyeliners, mascara, eye shadows, foundations, blushers, skin care preparations and sun care preparations.
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