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Indie Beauty with Croda
We provide specialist support for indie beauty brands by combining our innovative technology and quality ingredients with business and formulation expertise tailored to their unique challenges.
When you buy with Croda Beauty, you get more than just ingredients; you join into a partnership where we can provide support in formulation development, claim substantiation, regulatory compliance, supply chain transparency and marketing insights. Everything you need to go from product development to commercialisation.
How we can help you
Below are some of the many ways Croda Beauty can support indie brands:
Looking for a sustainable packaging vendor? Trying to find the right contract manufacturer? We can help put you in touch.
Find out more in our eBook featured on the right of this page named 'everything you need to know about formulating for indie beauty brands'.
Find out more in our eBook featured on the right of this page named 'everything you need to know about formulating for indie beauty brands'.
Our commitment to sustainable raw material sourcing and membership of many international labelling bodies can help with on package sustainability claims.
We continuously invest in research and development with a focus on changing consumer trends. That way we can always stay one step ahead of the indie beauty market.
With an extensive portfolio of chassis ingredients, actives, botanicals and natural fragrances; we can provide everything needed to achieve your targeted formulation.
We have indie sales specialists that are available to answer your questions and also offer flexible payment terms.
We have a huge team of experts who can help with formulation development. Whether you know what ingredient you want and just need help building the formula around it or you need us to develop a formulation from scratch, we can work with you.
We offer licensing agreements, so you can use our marketing or before-and-after images when you use the appropriate use levels. We have a robust marketing department that does a lot of their own research on consumer insights to help brands with trends.
We have partnered with Novi to provide exclusive small pack sizes for many of our top products. Visit Novi's website to learn more.
We also help with claim substantiation and have experts across the world that understand the local regulatory landscape.
Our ingredients and technologies power many of the most successful beauty brands in the world available at retailers like Target, Walgreens, Sephora, Credo and Neiman Marcus.
Transparency: The Essentials
Transparency in the beauty industry has become essential, especially for Gen-Z consumers. Croda and Novi can help your Indie Beauty brand on its transparency journey, starting with covering the fundamentals of the topic.
For a limited time, download your exclusive copy of Transparency: The Essentials.
For a limited time, download your exclusive copy of Transparency: The Essentials.
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