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Colour Depositing and Anti-Yellowing Purple Shampoo

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This anti-yellowing, purple shampoo is great to either add a touch of platinum to grey hair or neutralize any brassiness resulting from hair colour. It provides excellent conditioning with Arlasilk™ EFA and a good deposit. How to apply: Apply to towel dry hair and leave on hair for 15-20 minutes. Rinse until water runs clear, and style.

Formulation details

Category/Applications

  • Hair care - Shampoos

Phase type

  • Multiple phase dispersed

Textures

  • Foaming

Formats

  • Fluid

Transparency

  • Opaque

Concepts

  • Sulfate-free

Consumer benefit

  • Anti-fade (hair colour)
  • Conditioning

Laboratory

  • USA

Products included in this formulation

Featured

Arlasilk™ EFA

Derived from natural safflower oil, an Essential Fatty Acid carrier, with a broad range of functional properties which include gentle cleansing, anti-irritation effects, exceptionally high...
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Cithrol™ EGDS

Non-emulsifying grade of glycol distearate. RSPO Mass Balance grade available.
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Crodafos™ SG

Crodafos SG is a mild, substantive phosphate ester whose distinctive wet combing properties have made it an ideal ingredient for conditioning shampoos. Designed specifically to enhance after-shampoo...
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Crodateric™ CAB 30

Foam booster and stabalizer-light, lacy foam. Good rinse-off and after-feel. Water and alcohol soluble. Shampoos, conditioners, facial cleansers. Part of Croda’s Blue Technology: Suitable for Cold...
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Glycerox™ HE

O/W emulsifier. Superfatting agent and mildness additive in surfactant systems. Superfatting agent and solubiliser in aqueous and aqueous alcoholic preparations. Emollient in creams and lotions....
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Incromine™ Oxide C

Produces voluminous lacy foam. Good thickener for alkyl sulphate systems. Suitable for use in acid balanced shampoos, conditioners and bath products.
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Promidium™ 2

Robust and flexible viscosifier. Solubilises fragrance and other oils, fatty acids and alcohols. Can be used as a drop in replacement for Cocamide DEA. Enables production of crystal clear formulations...
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