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Cleansing Conditioner for Color Treated Hair

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Women who colour their hair seek ways to make the colour last and to condition their hair after the damage that can result from the colouring process. This formulation combines the colour retention need with the desire of busy women to save time with cleansing conditioners that can improve hair health with highly effective conditioning agents. Arlasilk™ PLN is a multifunctional ingredient that provides excellent colour lock and emolliency. It delivers exceptionally high silicone content to hair and creates a long lasting, silky feel. Crodazosoft™ DBQ conditioning agent has a proven softening effect, defends against cuticle abrasion, and protects artificial hair color. Keradyn™ HH reduces inter-fiber friction between hair strands, enhances fiber alignment, and restores healthy hair dynamics to damaged hair. Kerestore™ 2.0 SB is a highly specialized, keratin derived conditioning active that intelligently treats the most damaged areas of the hair.

Formulation details

Category/Applications

  • Hair care - Conditioners - rinse off

Phase type

  • Multiple phase dispersed

Textures

  • Creamy

Formats

  • Cream

Transparency

  • Opaque

Concepts

  • N/A

Consumer benefit

  • Anti-fade (hair colour)
  • Cleansing
  • Colour retention
  • Conditioning
  • Detangling
  • Repair

Laboratory

  • USA
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